The brief was to combine relief print and screen print, for a stall of my choice from the Wrexham people’s market. After research into stalls and what was currently in the market, I decided to do my work on the baby and toddler stall, Esme. So, then I researched into baby shop’s and their branding. I researched what they sold and what the target audience wanted. I started by brainstorming quick ideas and developed some characters that I feel work well for the stall of my choice. The simple shapes and bright colours attract the eye and would intrest potential customers. I think it looks proffesional, and would fit in with the market, but being original at the same time. After designing the characters and the poster i then designed a box and a bag for the shop and turned the cute little characters into stickers to close the bag and box. So rather that just having a bag, it’s more of an experience because there could be a certain character for each section of the shop and would be fun for children to get involved. Also people would assosiate the characters with the buisness what they were seen. I think I have achieved a good piece of work for this brief and I am proud of the outcome.
Wrexham Market Print Brief